Yorkshire Jewellery Company - eCommerce for Independent Jewellery

Yorkshire Jewellery Company, situated in the beautiful town of Saltburn-by-the-Sea, has gained recognition for its exceptional craftsmanship in Whitby Jet jewellery as well as an expansive range of gemstone, gold, silver and luxury brand jewellery.

Lionsorbet undertook the task of designing and developing a fresh website and eCommerce platform for Yorkshire Jewellery Company using Shopify. The end result introduces new content for SEO advantage with added visual appeal delivered through enhanced representation of branding, graphic design and new photography to capture the essence of their Yorkshire store and surroundings.

Project Features:

» Shopify eCommerce Design

» Search Engine Optimisation

» Site Migration

» Artworking

» Photography

 
 

Custom Shopify Website Design

Use of Shopify has enabled seamless integration with the company’s stock management system along with diversification into engagement and wedding rings through integrated ring builder tools. Speed to market with new product ranges and new functionality is key to this successful eCommerce jewellery business. With a programme of new Shopify features, and an extensive app store to further enhance options, Shopify provides a secure and robust platform to power their online presence and streamline their business operations.

Shopify OS2 offers the flexibility to present advanced filtering and tailored design. New automation features drive sales optimisation, whilst extensive on-site SEO management helps rank higher in google search and drive traffic to the website.

 
 

Intuitive Menu Design

Lionsorbet developed a highly functional visual menu for Yorkshire Jewellery Company, utilising multiple levels of navigation to provide a seamless user experience. Gemstone icons have been integrated into the menu to reference the colour for each option.

 
 

Enhancing Yorkshire Jewellery Company’s Online Presence

The Yorkshire Jewellery Company's new website receives an added touch of artistry through custom graphic design.

Location based photography by Lionsorbet delivers high-quality images to also help portray the story of this family business and Whitby Jet, showcase the shop and allow online visitors to get a glimpse of the inviting atmosphere and the curated collection of exquisite jewellery.

 
 

In Store / Location Photography

 
 
 

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